1910

1 March 1910
The professional fire service in Breslau (now Wroclaw in Poland) puts into service the first turntable ladder fitted to a petrol-engined Daimler chassis. This makes it Germany's first fire department to own a fire-fighting fleet made up purely of petrol-engined vehicles. All three vehicles (motorised fire pump, turntable ladder and implement carrier) feature 28/32 hp chassis built at Daimler-Marienfelde.

15 March 1910
DMG acquires the licence for the Knight sleeve-valve engine for an initial period of ten years.

17 March 1910
At Daytona Beach, Florida/USA, Barney Oldfield covers the mile in a 200 hp Benz "Lightning Benz" at an average of 211.4 km/h – a new world record.

2 - 8 June 1910
Benz & Cie. competes in the third Prinz Heinrich Rally (Berlin - Brunswick - Kassel - Nuremberg - Strasbourg - Metz - Homburg v. d. H.) with specially adapted touring sports cars. Their 100 hp / 74 kW four-cylinder engines boast 7.2 litres of displacement and, in a new development at Benz, a four-valve design. However, despite their state-of-the-art technology, they can only finish in eighth and tenth positions. The most successful Benz driver is Fritz Erle, who takes fifth place in his 80 hp special touring car.

3 October 1910
An Extraordinary General Meeting at Birmingham Small Arms Co., Ltd. (BSA) results in the decision to take over Daimler Motor Company (1904), Ltd. Fifty years later, in June 1960, the BSA Group will sell the British-based Daimler company to Jaguar Cars Ltd. of Coventry, UK.

7 October 1910
Österreichische Daimler-Motoren-Gesellschaft is converted into a stock corporation, with DMG retaining a holding of around 25 %. On 28 December, the Austrian company relinquishes its right to use the name Mercedes on its products from 1 March 1911.

12 November 1910
The American Grand Prix in Savannah, Georgia/USA, ends in a one-two victory for Benz, with David-Bruce Brown and Victor Hémery crossing the finish line only seconds apart. Their 150 hp racing cars are based on the Benz Grand Prix model of 1908.

3 - 18 December 1910
DMG presents a Landaulet fitted with a Knight sleeve-valve engine at the Paris Motor Show. Series production of the 16/40 hp Mercedes-Knight begins in early 1911.