1952

Event17

Haspel dies, Wagner Chairman of Board of Management

Haspel dies, Wagner Chairman of Board of Management

6 January 1952
Following the sudden death of Dr Wilhelm Haspel, Heinrich C. Wagner is appointed Chairman of the Board of Management of...

Facelift for the 170 S

Facelift for the 170 S

January 1952
A model enhanced version of the 170 S passenger car is unveiled, internally designated the 170 Sb. At the same time, a...

Annual car for employees

February 1952
Daimler-Benz employees are given the opportunity to buy a brand new Mercedes-Benz passenger car every year at a discoun...

Presentation of the 300 SL racing sports car

Presentation of the 300 SL racing sports car

12 March 1952
Mercedes-Benz presents the 300 SL racing sports car (W 194) to the press. It features a 3-litre carburettor engine deve...

100,000th car of the Mercedes-Benz 170 family from postwar production

100,000th car of the Mercedes-Benz 170 family from postwar production

March 1952
The 100,000th car of the Mercedes-Benz 170 model family (W 136/W 191 series) built since the start of post-war productio...

Agreement to set up a joint venture in Brasil

4 - 7 April 1952
Daimler-Benz AG concludes a contract with Brazilian businessman Alfred Jurzykowsky to set up a joint venture in São Pau...

300 SL: second in the Mille Miglia

300 SL: second in the Mille Miglia

3/4 May 1952
The first competitive outing of the 300 SL racing sports car is a great success. In the Mille Miglia, the legendary thou...

Triple win for the 300 SL in Switzerland

Triple win for the 300 SL in Switzerland

18 May 1952
In the Bern Prize for Sports Cars the 300 SL racing sports car not only captures its first victory, but sweeps the firs...

170 V and 170 D models presented in further improved versions

170 V and 170 D models presented in further improved versions

May 1952
Models 170 V and 170 D appear in further improved versions with enhanced seating comfort and larger windscreen. The rev...

First place in legendary Le Mans 24-hour race

First place in legendary Le Mans 24-hour race

13/14 June 1952
The legendary Le Mans 24-hour race ends in a spectacular double victory for Mercedes-Benz. Driving Mercedes-Benz 300 SL...

First O 6600 T trolley-bus completed

First O 6600 T trolley-bus completed

June 1952
The first O 6600 T trolley-bus is completed at the Mannheim plant. It was developed specifically to fill an order from...

Car sales arm established in North America

Car sales arm established in North America

31 July 1952
Daimler-Benz AG secures access to the US market by signing an agreement with Maximilian ("Maxi") Hoffman. Hoffman Motor...

Guaranteed access to the US market

Guaranteed access to the US market

3 August 1952
Mercedes-Benz celebrates a clean sweep of the top four places in the Anniversary Grand Prix for Sports Cars on the Nürbu...

Increased global quality assurance

20 October 1952
Daimler-Benz AG sets up a quality assurance department, charged with the task of carrying out additional measures aimed...

1-2 win in long-distance race in Mexico

1-2 win in long-distance race in Mexico

19 - 23 November 1952
Karl Kling and his co-driver Hans Klenk win the third Carrera Panamericana Mexico – an endurance race over a distance of...

Remarkable rise in export sales

31 December 1952
Daimler-Benz AG's export revenues from over 80 countries reach a total of DM 226.2 million, up 42 % on the previous yea...

Provident fund "Securitas" created

December 1952
Daimler-Benz AG sets up the "Securitas" provident fund and initially allocates DM 6.7 million to the fund. In March 195...